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Dwight Heinrichs
Professor in the Business Administration department
at University of Regina, Regina, SK
are you Dwight Heinrichs?
Overall Quality
3.4
Average Grade
A-
Hotness
Helpfulness
3.5
Clarity
3.2
Easiness
3.5
Helpfulness
0
Clarity
0
Easiness
0
47 Student Ratings
Rating Class Comment
12/18/2014
good
5 Helpfulness
2 Clarity
4 Easiness
BUS410 Taken for Credit:Yes Attendance: Not Mandatory Textbook Use: What textbook? Rater Interest: It's my life Grade Received: A
"Respected by students" "Participation matters" "Better Like Group Projects"

Helpful professor. Lectures can sometimes lack strategic direction. Prepare for a lot of group work and presentations. Class takes significant amount of time outside of lectures to do well, most of it in group meetings. Quizzes and assignments easy if the time is taken to do everything asked.

12/12/2014
good
4 Helpfulness
3 Clarity
3 Easiness
BUS210 Taken for Credit:Yes Attendance: Not Mandatory Textbook Use: It's a must have Rater Interest: Sorta interested Grade Received: A-
"Better Like Group Projects" "Gives good feedback" "Would take again"

Dwight was an awesome class to take, mostly watched YouTube videos during the lectures but attendance was 10% of the overall grade so show up to class. Majority of mark was group work he picked the groups, might not be your thing but easy to do well. Should be the easiest 70% of your life, and the hardest 90%. 810 would take again.

04/27/2014
good
4 Helpfulness
3 Clarity
3 Easiness
BUS210 Taken for Credit:N/A Attendance: N/A Textbook Use: You need it sometimes Rater Interest: Sorta interested Grade Received: N/A

Dwight is a really good guy and he means well but I found it exceptionally difficult to get a grade that was higher than an 80. He offers a 3% bonus certificate that you can get if you write a bucket list by the end of the term. The group project is a lot of work. Final was difficult and random as Dwight mostly shows youtube videos in class.

12/18/2013
average
3 Helpfulness
3 Clarity
4 Easiness
BUS 410 Taken for Credit:N/A Attendance: Mandatory Textbook Use: What textbook? Rater Interest: Low Grade Received: A-

Dwight, some people love him and others don't. My class was the first to take 410 ever, it was a work in progress but if you like marketing classes this one is very hands on. There is a consulting project for a real business! Take home midterm, group project, assignment and case final. Easy but can be time consuming. Dont bother buying the text.

08/22/2013
good
5 Helpfulness
5 Clarity
4 Easiness
BUS310 Taken for Credit:N/A Attendance: Mandatory Textbook Use: It's a must have Rater Interest: It's my life Grade Received: B

He knows what he is talking about. Most definitely my favourite prof I have had. He does call on you, and he's not very straight forward about markstrat, but he is a fair marker and he's helpful. I would take another class from him in a heartbeat. Very nice man!

04/25/2013
good
5 Helpfulness
5 Clarity
5 Easiness
Bus 210 Taken for Credit:N/A Attendance: N/A Textbook Use: Essential to passing Rater Interest: It's my life Grade Received: N/A

Awesome Prof. I incourage anyone to take any of his classes. He is very easy to get help from or ask any questions. With his project in Bus 210 read the manual it helps alot. Go to class, read the cases, think outside the box and you will do well in his class.

11/16/2012
good
5 Helpfulness
4 Clarity
5 Easiness
BUS310 Taken for Credit:N/A Attendance: N/A Textbook Use: It's a must have Rater Interest: Sorta interested Grade Received: N/A

Looks for reasoning skills over right answer, people who get this ace the class. Cases are marked by TA and so ez to get good marks. Classes are interesting as you watch movies and discuss their relevance. Boring unsocial types find him hard to follow and engage but any one outgoing will thrive in his classes, ps he likes funny stories.

09/30/2012
good
4 Helpfulness
4 Clarity
5 Easiness
Bus210 Taken for Credit:N/A Attendance: N/A Textbook Use: It's a must have Rater Interest: Really into it Grade Received: N/A

This class was fairly easy. The textbook hols the concepts and he goes over them being applying them in class. He uses a lot of videos to do this. Presentation and exams were straight forward. Overall, this class is easy although I didn't learn a whole lot.

08/23/2012
good
5 Helpfulness
5 Clarity
5 Easiness
BUS310 Taken for Credit:N/A Attendance: N/A Textbook Use: Essential to passing Rater Interest: It's my life Grade Received: N/A

Dwight is an astounding professor. He knows so much about the marketing world. Highly recommend and advise taking a class from him if you're interested in marketing. Accounting & finance people, stay out!

04/17/2012
average
4 Helpfulness
2 Clarity
4 Easiness
BUS210 Taken for Credit:N/A Attendance: N/A Textbook Use: You need it sometimes Rater Interest: Sorta interested Grade Received: N/A

This class was alright. Super boring, and we watched too many videos. Having it at 830am made it hard going except for the fact that he took attendance. The presentation was ridiculous for a 100 level class. I feel like he could have had another midterm rather than a presentation. Overall meh about this class.

03/07/2012
good
5 Helpfulness
5 Clarity
3 Easiness
BUS310 Taken for Credit:N/A Attendance: N/A Textbook Use: Essential to passing Rater Interest: It's my life Grade Received: N/A

Excellent Prof. Highly recommend. Will take any class taught by this professor. Attend class and all is clear.

12/30/2011
good
4 Helpfulness
3 Clarity
4 Easiness
BUS210 Taken for Credit:N/A Attendance: N/A Textbook Use: Barely cracked it open Rater Interest: Meh Grade Received: N/A

Dwight's lectures can be a bit dry, but he likes to play a few youtube videos most classes to keep things moving. Most of the class is based on a marketing project and exams, which aren't hard but can hit hard if you haven't studied for them. Would recommend Dwight because he doesn't mark overly hard but he greatly appreciates a strong effort.

12/26/2011
good
5 Helpfulness
5 Clarity
4 Easiness
bus210 Taken for Credit:N/A Attendance: N/A Textbook Use: It's a must have Rater Interest: Really into it Grade Received: N/A

Great guy, good class. only downfall is that he provides very little feedback on tests and the group marketing project. i would definitely recommend him!

04/30/2011
poor
1 Helpfulness
1 Clarity
2 Easiness
BUS210 Taken for Credit:N/A Attendance: N/A Textbook Use: Barely cracked it open Rater Interest: Sorta interested Grade Received: N/A

This guy doesnt teach anything. Hes distracted by youtube videos that don't have anything to do with the material. Even though his classes are slack with nothing going on he still marks relatively hard on the tests. Why do I pay to go to university for proffs like this!!

04/30/2011
good
5 Helpfulness
3 Clarity
4 Easiness
BUS210 Taken for Credit:N/A Attendance: N/A Textbook Use: It's a must have Rater Interest: Really into it Grade Received: N/A

Dwight is the best and one of the nicest and most interesting people you will ever meet! Classes seem pointless but you can learn a lot if you pay attention. Class project where you do not pick your groups but he marks easy. Hard midterm but a pretty easy final. He's got a hilarious sense of humor and can teach you a lot if you give him a chance.

04/18/2011
poor
1 Helpfulness
1 Clarity
2 Easiness
BUS210 Taken for Credit:N/A Attendance: N/A Textbook Use: It's a must have Rater Interest: Really into it Grade Received: N/A

you don't learn anything in this class. Why am i paying money to watch youtube videos, movies That are irrelevant to marketing. Basically you read the book and teach yourself.This class was a waste of my time. Heinrichs goes on in class how hes so awesome writing a book and he uses marketing examples of his work that hes done because hes that good

04/05/2011
poor
2 Helpfulness
2 Clarity
4 Easiness
BUS210 Taken for Credit:N/A Attendance: N/A Textbook Use: It's a must have Rater Interest: Sorta interested Grade Received: N/A

I didn't learn a thing about marketing. Dwight is always off topic and plays youtube videos in every class. Exams are based only on the textbook. Easy marker though and the group project was easy. Don't go to class and read the textbook and you can expect a high mark.

12/12/2010
good
4 Helpfulness
5 Clarity
4 Easiness
BUS310 Taken for Credit:N/A Attendance: N/A Textbook Use: What textbook? Rater Interest: It's my life Grade Received: N/A

Dwight's the man. Sometimes it seemed as if marking was arbitrary and similar throughout the class, but his classes are always enjoyable. Take classes from him!

07/27/2010
good
4 Helpfulness
4 Clarity
4 Easiness
bus210 Taken for Credit:N/A Attendance: N/A Textbook Use: It's a must have Rater Interest: Sorta interested Grade Received: N/A

wen i first saw him i thought he was gonna be awful but after his first class i thought different. he keeps you interested and is a pretty humourous guy. his cases are relevant and videos are good. make sure you study the text book hard before exams but other than that you should be good to go. recomended.

05/29/2010
good
5 Helpfulness
3 Clarity
5 Easiness
BUS310 Taken for Credit:N/A Attendance: N/A Textbook Use: Essential to passing Rater Interest: It's my life Grade Received: N/A

All I can say is what a little muffin! He is my favourite! Markstrat was frustrating at first but turns out you learn a ton! He is so helpful and such a funny little man! His expectations are clear and the cases are so easy. Would take this class all over again! 310 is so much better than 210 so make sure you take it!

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